Let's create a better tomorrow
WHAT WE DO
Jhatkaa.org is a digital campaigning organization that empowers citizens to take action on issues that matter to them. Our aim is to make democracy more accessible and participatory for all citizens.
Our approach is focused on building movements through digital tools that enable citizens to voice their concerns, opinions, and ideas. We believe that citizen engagement is key to creating positive change in society.
Our platform provides citizens with the necessary resources and tools to make a difference. We work towards educating citizens about issues that affect their communities, and encourage them to take part in decision-making at all levels.
We employ a range of strategies to achieve our goals, including petitions, public engagement, building volunteer movements, media engagement, and member-generated research.
Our long-term objective is to create a more equitable, inclusive, and sustainable society. We want to empower citizens to take an active role in shaping their communities and the nation. By working towards this goal, we believe that we can create a better future for all, across the country.
OUR VISION
We aim to create a progressive India – one that’s equitable, inclusive, and sustainable – built and maintained through the democratic power of an engaged citizenry.
OUR MISSION
To use innovative technology and public mobilisation to build an active movement of progressive Indians who take action to affect change that would not be possible if they acted alone – holding government, corporate, and cultural leaders accountable to our vision.
HOW WE WORK

Identify demand and decision maker
What is the specific change and who has the power to make it

Mobilize citizens to take actions
From signing petitions, to calling decision-makers, joining events etc

Engage with decision-makers
Get them to understand the benefits of implementing the change
OUR TEAM

Avijit Michael (Executive Director)
Avijit has been at the forefront of campaigning and digital technology for over a decade. He worked with Greenpeace to pioneer online petitions and digital mobilization in India, and later as Global Development Director at Change.org, he built a strategy for user engagement worldwide. As the leader of Jhatkaa.org, Avijit is committed to creating tools that empower citizen engagement in democracy and promote government accountability.

Divya Narayanan (Campaigns Director)
Divya has a background in public health and human rights and spent 10 years working on grassroots environmental and health issues. In her role at Jhatkaa.org, she leads the organization’s efforts to advocate for social justice through digital campaigns. Her areas of focus include critical issues such as air pollution, climate change, gender, and sexuality. She continues to be a passionate advocate for a more just and equitable world.

Roshan Kedar (Campaigns Manager - Shared Prosperity)
Roshan is a force to be reckoned with when it comes to mobilizing the Maharashtra movement around air pollution and climate change. He is driven by his passion for making a positive impact on the environment and is committed to using his expertise in digital campaigning to achieve this goal. With a master’s degree in Computer Science, he brings a unique perspective to the team and is always exploring innovative ways to reach and engage with the public.

Nooruddin Patloor (Finance and Operations Manager)
Nooruddin has more than 17 years of experience in accounting and finance in the non-profit sector. Armed with a Masters in Commerce, Noor has worked with several renowned NGOs in South India, including R.D.T-Andhra Pradesh, Sangath-Goa, CHF International, and St. John’s Research Institute, Bangalore. Noor’s expertise lies in ensuring that organizations run smoothly and achieve their goals efficiently.

Aparna Ashokan (Operations & Finance Director)
Aparna brings over a decade of cross-sector experience in banking and credit rating to her current role at Jhatkaa.org. Her expertise in finance and management is derived from her work with reputable organizations like ICICI Bank and Crisil Ratings in corporate credit risk, operations risk and business development. Her expertise extends beyond the finance sector and uses her experience to optimize Jhatkaa.org’s operations.

Nisha Mathew (Executive Assistant to ED)
Nisha is a seasoned professional in the areas of operations, procurement, and human resources, honed through more than ten years of experience in the corporate sector outside India. With her MBA from S.P. Jain School of Global Management, she now channels her expertise to help drive Jhatkaa.org towards achieving its mission.

Naayan M (Campaigns Manager - Air Pollution and Climate Change)
Naayan is an advocate for cleaner air and a healthier planet who strives to empower individuals to take action towards sustainable living. Using a blend of engineering expertise and data-driven insights, Naayan is dedicated to increasing the adoption of solar rooftop technology and promoting participation in solid waste management through an innovative online platform.

Chiku Agarwal (Senior Engagement Associate)
Chiku is passionate about event curation and management which has taken him on a journey of connecting with people and driving change. His drive to make a positive impact motivates him to leverage on-ground and online activities to bring people together for a greater cause. With a degree in Hotel and Tourism Management, he has been crafting and running events since his college days.

Mayukha Indavara (Technology Director)
Mayukha understands the effective use of technology and its importance when it comes to innovation and delivery on a mission. Having worked with organisations such as Yahoo and AlienTT, she brings her experience in data science and architecture to her current role as Technical Director of Jhatkaa.org.

Farkhanda Zahoor (Fundraising Director)
Farkhanda is a fundraising and communications professional with experience in identifying and cultivating strategic partnerships that drive sustainable growth in the non-profit sector. In her current role she leverages her expertise in fundraising, creative communications and strategy-building to drive growth and maximize impact. She has worked across nonprofits in India helping them build sustainable models that drive long-term growth.

Avani Ashtekar (Campaigner - Gender & Sexuality)
Avani’s interests lie in the praxis of critical human rights. With a background in sociology and engagement in student movements, she maintains that accountability and advocacy go hand-in-hand. Through the campaigns she runs, she is committed to strengthening this very relation and hopes to do so by centering the lived experiences of people.

Eisha Hussain (Campaigns Manager - Gender & Sexuality)
Eisha is a media practitioner with over four years of experience in reporting on issues at the intersection of gender, law, policy and social justice. Having worked across the fields of integrated communications, public relations and journalism, she uses storytelling to design innovative advocacy efforts to mobilize people.

Vibhas Sen (Digital Marketing Manager)
Vibhas is a strategic marketing consultant and a paralympian who represented India in wheelchair fencing, ranking 32nd in the world. As a sport diplomat, ability mentor, and volunteer with the International Paralympic Committee, Vibhas is passionate about sports and mentorship. With over 14 years of marketing experience with companies such as MetLife India and Dentsu Aegis Network, Vibhas is an alumni of IIMC and Mumbai University. Currently, Vibhas is providing consulting services to SMBs.